Adwords statistics

Every one wants to know the limits of adwords and the number of ad campaigns per account. Here I have mentioned statistics of adwords

we can run 10000 campaigns in single adwords account (includes active and passive)

20000 ad groups per campaign
5000 keywords per adgroup
300 display ads per adgroup (include image ads)

The process of getting 150,000 Downloads For Mobile Apps By just Using SEO Techniques

There is a lot of talk about how difficult it is to get your app noticed in the app store. In theory, it can be true.  If your goal is to get thousands of downloads a day, then yes, it is very difficult. But if you are ok with having one thousand downloads or less per day, then it should not be that difficult and I will show you how to easily accomplish that.  In this article, I will explain the mobile and web SEO techniques I used to get to a combined 150,000 downloads for my apps.
In terms of SEO, for any page you make on the web, the first thing to do is to make sure the title and the description have the keywords you are looking to rank for.  The same thing goes for your app’s title and description. You need to have the keywords you want to rank for in the title and description. Over 50% of the apps don’t do this because they are made by developers and not marketers. So you will be able to jump over them in the rankings just by doing this.
Of course, as with any SEO campaign, you have to figure out what keywords you need to rank for. So just use the handy old Google Keyword Tool to research keywords and approximate search volume since there is no such tool for app store search. It doesn’t correlate to mobile search perfectly, but to a large degree it does.
Once you have your keywords researched, and have placed them in the title, it is time to get into some slightly more complicated techniques. One aspect which affects the app store rankings (both Google Play and the App Store) is the number of downloads you get.  More downloads is a sign of quality so the app stores rank those apps higher (yes, even if people inflate their downloads by paying for ads).  So to rank well in the app stores, you must figure out how to get additional downloads that are not driven by app store search. One such way is to make your website rank for the keywords you need and drive the people who find your website to download your app.
For example, one of my apps is a business idea app. Those keywords have only moderate volume on mobile search (I know this from internal experiments. This data is not public). But as can be seen from the Google keyword tool, it has very large volume on the web.  So on my website, I created a business ideas page and people who discover that page on the web, see that I have a mobile app that covers this topic and some of them download the app. So using web SEO can increase your mobile downloads, which will improve your app store SEO.
Additionally, use social media.  Both, on my website and on the mobile apps I suggest to people to share the app on their social networks. That also adds to your traffic and gives you a small boost in downloads. In my case, social media is responsible for a very tiny boost of only 1% (maybe not even that) but it is free traffic so if you can get it, why not.
Now let’s get back to the app store SEO. Sometimes if you want to rank for a really juicy, high-volume keyword, you will likely face very strong competition. Even if you put your keywords into the title and description of your app in the app stores, your competitors probably do the same. And they also probably have a way to increase downloads that don’t just come from the app store. So if your app is new, there is no way to compete for that keyword. Instead, locate less competitive keywords and build up the strength of your app in the app stores with the downloads you get from those keywords. And when your app is strong, switch your title/description around to rank for the more competitive keyword. Also, one way to beat stronger incumbents is to have a better app than they do and make sure it gets better reviews.
Reviews are extremely important.  Many new potential downloaders read reviews and base their decision to download your app based on the reviews. So make sure you have very good reviews. Even if you are ranked lower than existing apps, if you have better reviews, people will often skip over the apps before you if those apps are low rated, and give your app a chance. So having a great app store rating is a great long-term way to get more downloads and solidify your place among the top-ranking apps for your keywords. And don’t forget, if you have bad reviews, they will cause decreases in downloads. So make sure you please your users and make them very happy. If you don’t, none of the suggestions I have made will be of any use.
Of course, there are many more different techniques you can try to implement, but just these techniques can take you a very long way if you implement them correctly. Likely you will be in better shape long-term than 90% of  the other apps.

Advantages of SEO

Advantages of SEO
Search Engine Optimization (SEO) refers to the process of increasing your websites position in the search engines results pages of search engines such as Google, Yahoo and MSN. In today aggressive online marketplace, failing to leverage search engines to drive traffic to your website is a big mistake, especially when it is inevitable that your competitors will be doing exactly that. When it comes to deciding how to commit to SEO, some businesses pick to outsource to an SEO company or an SEO consultant however other businesses choose to undergo SEO exercise as a means of ensuring they have the in-house skills necessary to lead plan, allot resources and truly represent the long-term goals of their business.

Before you start SEO, you should first understand what SEO is. SEO basically means optimizing the results of a person’s search on the web to lead to your website. SEO is a specialized search engine optimization which is a process to increase your website rank next to specific keywords or search terms which are used by many visitors on Internet.

Advantages of SEOEveryone who needs his or her website to increase more traffic and become popular throughout the World Wide Web may want to join the masses of webmasters taking advantage of SEO (search engine optimization) tactics. When it comes to promotion a website, there is no denying the profit that arrives through SEO. Below you will get the top five advantages one may receive for their search engine optimization efforts:

Top Five Advantages
1. International Reach: This super advantage of websites is maybe the most important because it applies again to the next advantages – you website is internationally easy to get to. Traditional marketing requires you to select a standard or choice of mediums (print, radio, television, mail shots etc) in a area or all over the country. But to find international sales you need to repeat that in each region of each nation you’re targeting.

2. People who come to you online are ready to buy. They have found you because they are looking for your products or services and have a need. That’s why they went out looking for your website.

3. One of the most significant advantages that come with SEO is the increase of traffic that occurs. The chances of attracting an increased quantity of visitors is rather high when successful SEO places your website within the top 10 or top 20 of the most popular search engine results on the Web. When users search for the information they require, they are most likely to choose from the selections appearing on the first page of results. If your website ranks high (which means it enjoys the most exposure), your site becomes a great deal easier to find, thus increasing traffic.

4. Affordable: There are plenty of approaches that a website owner may take to make their site more visible to the public. They may purchase advertising space on Google AdWords, which charge per click. There are also additional pay-per-click marketing schemes that are pretty popular with others. Often, website owners do not reap much return and in some cases, actually lose out. With SEO, no matter how long you rely on this marketing method, it is an affordable move toward that lasts for many years.

5. Improve Business Efforts: If your website is being used to promote and sell products or services, SEO can help by improving a site’s ability to sell more.


SEO Major Benefits:

    SEO can increase the number of visitors who seek your service or product actively.
    To study important actions of optimization can make your website more accessible to all the users.
    You can target visitors who are looking for items which are exactly related to your company and increase brand credit and identity.
    Writing contents which are closely related to your product becomes to increase public coverage.
    To achieve your organization’s goals SEO is necessary if you are doing online business.
    It is possible to divide your number of target visitors towards specific products which are extremely related to them.
    We can get assessable results using some marketing strategies by making study of search engine reports, website statistics and visitor’s conversion rates and key indicators.

SEO Tips and Tricks for Powerful Search Engine Optimization

Write unique content (HIGH PRIORITY) Unique content is important too. You need to provide content that has different information than what is on other sites and other Web pages. Add new content all the time (HIGH PRIORITY) Sites that have new content added on a regular basis are seen as more reliable than sites that rarely do. This also helps you to increase the amount of relevant content on your site, which also improves your rankings. Create a great keyword phrase (HIGH PRIORITY) The first thing you should do when working on search engine optimization is find a great keyword phrase for that page. You shouldn't try to optimize your entire site to one keyword phrase - instead focus on writing pages for specific keywords and phrases. Choose a phrase that is popular, but not too popular (HIGH PRIORITY) When trying to decide on a keyword phrase, you want to find one that is popular but not extremely popular. This may seem counter-intuitive, but the reality is that extremely popular keywords are very desirable and so very competitive. It's better to try to optimize for keywords that you can rank higher. You'll get more pageviews from a less popular keyword when you're on the first or second page of the search engines, than from a super popular keyword that you only make it to page 50 of search engines. Write an accessible site (HIGH PRIORITY) Accessible HTML is accessible to both search engine spiders and screen readers. The more accessible you make your pages, the easier it will be for search engines to read and rank your pages. Use the keyword phrase in your title tag (HIGH PRIORITY) The title tag is one of the most important tags on your Web page. And placing your keyword phrase in the title tag, preferably at the beginning, is very important to get that phrase into the search engines. Plus, that puts your keyword phrase as the link in the search engine index. Get a domain with your keyword phrase (HIGH PRIORITY) Putting your keyword phrase in your domain name is a great way to optimize for that phrase.